EXPERIENCE

Freelance Designer   2/2002 – Present
Self-employed freelance graphic designer
• logo concepting and design, magazine design and production, apparel design, wedding stationary, and more
• select clients include: Vervaine Design, Boston IVF, Coventor, Cascade Floors, M1 Custom Apparel, Yellow Leaf Hammocks, U.S. Sailing, Lehigh Valley Lacrosse Officials Association, The Platinum Group

In-House Creative Director   BevNET   5/2010 – Present
In-House Creative Director for BevNET.com Brewbound.com and ProjectNOSH.com
• promoted to Creative Director shortly after BevNET acquired Brewbound.com
• manage a small creative team that works closely with the Editor in Chief, CMO, Director of Sales, Event Planner, and CEO/Founder
• branded a new venture in packaged food, ProjectNOSH.com
• branded and assist in the creative planning and execution of several industry event series including BevNET Live, Beverage School, Brewbound Session, Brew Talks, The Learning Curve video series, and NOSH Live
• branded Taste Radio, the podcast for the food and beverage industry
• responsible for brand development, web graphics, event graphics, corporate collateral, and magazine design

Co-Founder   Brewbound   2/2010 – 5/2010
Craft Beer Industry News, Events, and Jobs
• after years of reading and analyzing sales data, co-founded and branded the web site Brewbound.com for the craft beer industry
• currently owned and operated by BevNET.com

Art Director   BevNET   1/2006 –5/2010
Art Director for BevNET and Beverage Spectrum Magazine
• hired as the Art Director for BevNET’s magazine, Beverage Spectrum
• lead a magazine redesign and created 8 issues per year
• transitioned to online proofing, uploading, and approval
• created web graphics and took product photographs

Art Director   Lifestyle Magazine   7/2005 –1/2006
Art Director at Lifestyle Magazine in Norristown, PA.
• promoted to Art Director after 5 months with Lifestyle magazine
• managed a small creative team while directing a magazine redesign
• worked with staff photographer on photo shoots
• took an active role in magazine layout and design

Graphic Designer   Lifestyle Magazine   3/2005 –7/2005
Graphic designer for Lifestyle Magazine in Norristown, PA.
• reporting to the Art Director, created magazine layout and design, corporate collateral, and print advertisements

Graphic Design Intern   Ground Control Creative (Ground Zero Creative)   Summer 2001
Intern for Ground Control Creative, a boutique design agency outside of Baltimore, Md.
• contributed design concepts for a variety of clients
• won the project for rebranding the Capital Cup soccer tournament and oversaw logo design and creative asset creation

Marketing Communications Specialist   Lucent Technologies   Summer 1999 & 2000
Intern for the marketing department of Lucent Technologies.
• edited technical documents
• worked with the marketing team to develop consistent language across several outlets

 

EDUCATION
Syracuse University
, S.I. Newhouse School of Public Communications
Graphic Design – Bachelor of Science, 2002

 

RELEVANT SKILLS Mac Platform
Adobe Illustrator CC
Adobe Photoshop CC
Adobe Indesign CC
Adobe Acrobat Pro
Microsoft Word
Microsoft Excel
Microsoft Powerpoint
WordPresss
Sketch

 

CONTACT
kennedydesign@gmail.com

 

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