EXPERIENCE

In-House Creative Director   BevNET | Brewbound | Project NOSH   5/2010 – Present
• manage the creative team while working collaboratively across departments to meet organizational objectives
• brand stewardship for all BevNET verticals including NOSH, Brewbound, and their respective conferences
• design and direction for conference assets, both print and digital
• design and art direction of a bi-monthly B2B magazine for the beverage industry
• spearhead and oversee the creation of new product identities (i.e. the Taste Radio podcast)
• contribute to daily web content, marketing campaigns, micro sites and landing pages, and maintain corporate collateral

Freelance Designer   2/2002 – Present
• logo design and branding, magazine design and production, apparel design, icon design, wedding stationary, & more
• select clients include: Latitude Beverage, Vervaine Design, Coventor, Boston IVF, Cascade Floors, M1 Custom Apparel, Lehigh Valley Lacrosse Officials Association, Christie & Co., Yellow Leaf Hammocks, U.S. Sailing, The Platinum Group

Co-Founder   Brewbound   2/2010 – 5/2010
• creation, design, branding and launch of Brewbound.com – a craft beer web site and brewery tour business
• first brewery tour March 2010, Boston, MA to Portland, ME
• sold to BevNET.com just three months after launch

Art Director   BevNET | Beverage Spectrum Magazine   2/2006 –5/2010
• led the redesign of Beverage Spectrum Magazine after BevNET.com, Inc.’s purchase
• transitioned to online proofing, uploading, and approval
• published 8 issues per year, complete with “buyer’s guides”
• the sole designer for daily web graphics, product photographs, and magazine design and production

Art Director/Graphic Designer   Lifestyle Magazine   3/2005 –2/2006
• managed a small creative team of monthly direct mail publication
• led a successful redesign after being promoted to Art Director
• worked with staff photographer on photo shoots

Graphic Design Intern   Ground Control Creative (formerly Ground Zero Creative)   Summer 2001
• contributed design concepts for a variety of projects and clients
• won the rebrand for the Capital Cup soccer tournament including logo design, corporate collateral and poster design

 

EDUCATION
Syracuse University
, S.I. Newhouse School of Public Communications
Graphic Design – Bachelor of Science, 2002

 

RELEVANT SKILLS Mac Platform
Adobe Illustrator CC • Adobe Photoshop CC • Adobe Indesign CC
Adobe Acrobat Pro • Microsoft Word • Microsoft Excel
Microsoft Powerpoint • WordPresss • Sketch

 

CONTACT
kennedydesign@gmail.com

 

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